As a whole, PR1MACY states the idea of being put first. From this word we derived the saying "what do you put first? " This question can be complicated for a lot of people, and for others it might be quite simple. When this question relates to our company, we wanted to design a wide range of clothing lines and styles for anyone for any occasion. As always, whether you buy from us or not wear what you have proudly; In the end it all goes back to you and what you put first.